My name is Ben Riddles and welcome to my blog about Massive Value Marketing.

We live in a CULTURE OF COMPETITION, where you will be rated and ranked against everyone you ever meet, whether you like it or not.

With competition so fierce, there is only one way to win – WHO OFFERS THE MOST VALUE WINS!

Massive Value doesn’t always mean the cheapest or the largest.

Your MARKET inevitably defines what Massive Value is to them.

When you offer Massive Value, something amazing happens.

Your customers, so impressed by the value you give them, can’t help but share this with their friends and family.

They become more than customers – they become raving, loyal fans.

If you nurture these fans and consistently provide exceptional service to them, they will inevitably become RAVING, LOYAL FANS FOR LIFE!

Yes, it is that simple.

I am a writer, entrepreneur and amazingly bad singer.

Seriously – don’t ever invite me to sing at karaoke!